You can take to the bank the wisdom garnered from the old adages. For instance, “ you get what you pay for “, is very apropos to the title of my opinion of Proraso moustache wax. To that end, I’ve used several well-known competing products within the past year with mixed results. Of note they were all cheaper than this product; however, I ended up using less of the Proraso product with markedly improved results. I am a big fan now, and recommend it to others