Same classic formula, refreshed packaging! Proraso After Shave Lotion, Refreshing and Toning formula, is a splash that cools and tones the skin after shaving, and completes the shaving ritual. Witch hazel reduces inflammation and promotes skin healing. Menthol revitalizes the skin with a cooling sensation as Eucalyptus Oil purifies.

• 98% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

The original Proraso shaving classic, this refreshing and toning Shaving Soap is formulated for any beard on any man. This creamy soap produces a thick, elastic lather and is enriched with natural ingredients that make it particularly concentrated and rich. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely thick and creamy soap that products a soft, rich lather. Eucalyptus Oil tones and purifies your facial hair and skin, Menthol helps refresh and revitalize, and Glycerin helps the blade glide smoothly and reduce razor burn and rashes.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Same classic formula, refreshed look. The product that started it all in the 1940's - the first in the Proraso range. With its particularly rich, thick texture, Proraso Pre-Shave Cream preps the skin for a close shave, softening the beard and adding an extra layer of protection to the skin. Eucalyptus Oil and Menthol combine a purifying and toning action with a refreshing and revitalizing effect. For every kind of beard and skin type.

• 98% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso After Shave Balm, Refreshing and Toning, is an alcohol-free, non-greasy formula that provides immediate relief after shaving and completes the shaving ritual. Combining the hydrating properties of a balm with the calming and soothing benefits of a cream, the lightweight formula is enriched with Eucalyptus Oil to help purify the skin and reduce inflammation, and Menthol to revitalize, tone, cool and refresh.

• 87% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils or SLS

• Made in Italy

The recipe for Proraso's Refreshing Shave Foam, based on vegetable stearin, has been enriched with natural ingredients for a particularly rich lather that protects skin and enhances the razor's glide. Eucalyptus oil purifies and tones; Menthol refreshes and revitalizes; Glycerin increases razor glide and reduces redness.

• 92% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso's Moisturizing and Nourishing Shaving Cream, created for thick, coarse or curly beards, is rich in emollients to soften the hair and nourish and regenerate dry skin. Shea Butter keeps the skin soft and supple, Cocoa Butter provides sustained protection and Sandalwood Oil provides a warm and intense fragrance. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that, products a soft, rich lather.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso After Shave Lotion, Moisturizing and Nourishing formula, provides immediate relief after shaving and completes the shaving ritual. Enriched with Sandalwood Oil and Shea Butter, this traditional splash helps tone and soothe any post-shave irritation or inflammation, while softening the skin and encouraging elasticity. Skin is left nourished and supple, with the warm and woodsy scent of Sandalwood.

• 97% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils or SLS

• Made in Italy

Proraso Moisturizing and Nourishing Pre-Shave Cream softens the scruff and prepares the skin before shaving to enhance the razor's glide, help reduce irritation and, like an invisible shield, create an additional layer of protection between the skin and the blade. Shea Butter keeps the skin soft and supple while Sandalwood Oil has a nourishing, calming and soothing effect. Features the warm, masculine scent of Sandalwood.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Shaving Soap in a Bowl, Moisturizing and Nourishing formula, softens even the thickest and coarsest beards, allowing the blade to glide easily and making the beard easier to shave. This formula is made using Proraso's signature "hot soap" process, resulting in a very rich roap that produces a superior lather. Enriched with Sandalwood Oil for it's calming and soothing effect, and Shea Butter to keep skin soft and supple, skin is left moisturized and nourished, protected from razor burn, and with the warm, woodsy scent of Sandalwood.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso's Nourishing and Moisturizing Shaving Foam guarantees a quick and easy shave for even the toughest beards and driest skin. Shea Butter keeps hair soft while Sandalwood Oil nourishes skin and beard hair. Glycerin helps the blade glide and prevents razor burn.

• 94% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Dermatalogically Tested

• Made in Italy

Proraso Pre-Shave Cream for Sensitive Skin preps the skin and softens the scruff before shaving to help reduce irritation, and like an invisible shield, helps defend the skin from the razor. Formulated with Oatmeal and Green Tea for the soothing, calming, moisturizing and antioxidant properties and features just a hint of the light, refreshing scent of lime and apple.

• 97% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Shaving Cream for Sensitive Skin provides a rich, creamy lather to prepare skin prone to irritation for a close shave without razor burn. Oatmeal and Green Tea soothe and protect inflamed, sensitive skin. Features a hint of the light, refreshing scent of lime and apple. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that produces a soft, rich lather, with or without a shaving brush.

• 90% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Used with a shaving brush, Proraso Shaving Soap for Sensitive Skin provides an ultra-creamy lather to prepare skin for a close shave without razor burn. The formula, ideal to help calm and prevent redness caused by shaving, is enriched with Oatmeal and Green Tea for a soothing and emollient effect, ideal for sensitive skin. Features just a hint of the light, fresh scent of lime and apple. Made with a special "hot soap" process, it's left to mature in small batches for 10 days, during which the moisture evaporates, and the product becomes solid and more concentrated -- perfect for a professional-quality shave with a brush.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Sensitive Shaving Foam is specifically formulated for sensitive skin, and thanks to its thick and creamy texture, protects the skin like an invisible shield, facilitates the razor’s glide, and helps to prevent irritation and nicks. Oatmeal has a soothing effect and green tea, a natural antioxidant, protects skin and helps prevent irritation after shaving. Features a hint of the light, refreshing scent of lime and apple.

• 93% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Dermatalogically Tested

• Made in Italy

Proraso After Shave Balm for Sensitive Skin combines the soothing effects of a balm with the protective and moisturizing qualities of a cream, and provides immediate relief after shaving without alcohol, even for skin prone to irritation. The lightweight formula features Oatmeal and Green Tea to soothe and protect red. inflamed, or sensitive skin. Features a hint of the light, refreshing scent of lime and apple.

• 87% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

The newest addition to the range, this long-awaited Proraso Pre-Shave Cream rounds out the Protective and Moisturizing range. It softens the scruff and prepares the skin before shaving to enhance the razor's glide, help reduce irritation and, like an invisible shield, create an additional layer of protection between the skin and the blade. Enriched with Vitamin E to moisturize, Aloe Vera to calm and Licorice Extract to soothe skin, and featuring a modern, spicy fragrance with notes of amber and musk.

• 98% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Protective and Moisturizing Shaving Cream is ideal for a classic moisturizing shave. This hydrating cream helps comfort skin with extra-soothing and softening ingredients including Aloe Vera and Vitamin E, and a modern, spicy fragrance with notes of amber and musk. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that produces a soft, rich lather.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso After Shave Balm moisturizes, strengthens and protects skin, and completes the shaving ritual. Enriched with Vitamin E to moisturize, Aloe Vera to calm and Licorice Extract to soothe skin, and featuring a modern, spicy fragrance with notes of amber and musk.

• 85% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy