All Products

Proraso After Shave Lotion, Refreshing and Toning formula, is a splash that cools and tones the skin after shaving, and completes the shaving ritual. Witch hazel reduces inflammation and promotes skin healing. Menthol revitalizes the skin with a cooling sensation as Eucalyptus Oil purifies.

• 98% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

The product that started it all in the 1940's - the first in the Proraso range. With it's particularly rich, thick texture, Proraso Pre-Shave Cream preps the skin for a close shave, softening the beard and adding an extra layer of protection to the skin. Eucalyptus Oil and Menthol, combining a cleansing and toning action with a refreshing and revitalizing effect. For every kind of beard and skin type.

• 98% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso's Moisturizing and Nourishing Shaving Cream, created for thick, coarse or curly beards, is rich in emollients to soften the hair and nourish and regenerate dry skin. Shea Butter keeps the skin soft and supple, Cocoa Butter provides sustained protection and Sandalwood Oil provides a warm and intense fragrance. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that, products a soft, rich lather.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Used with a shaving brush, Proraso Shaving Soap for Sensitive Skin provides an ultra-creamy lather to prepare skin for a close shave without razor burn. The formula, ideal to help calm and prevent redness caused by shaving, is enriched with Oatmeal and Green Tea for a soothing and emollient effect, ideal for sensitive skin. Features just a hint of the light, fresh scent of lime and apple. Made with a special "hot soap" process, it's left to mature in small batches for 10 days, during which the moisture evaporates, and the product becomes solid and more concentrated -- perfect for a professional-quality shave with a brush.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Shaving Cream for Sensitive Skin provides a rich, creamy lather to prepare skin prone to irritation for a close shave without razor burn. Oatmeal and Green Tea soothe and protect inflamed, sensitive skin. Features a hint of the light, refreshing scent of lime and apple. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that products a soft, rich lather, with or without a shaving brush.

• 90% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Protective and Moisturizing Shaving Cream is ideal for a classic moisturizing shave. This hydrating cream helps comfort skin with extra-soothing and softening ingredients including Aloe Vera and Vitamin E, and a modern, spicy fragrance with notes of amber and musk. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely fine, thick and creamy soap that produces a soft, rich lather.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Pre-Shave Cream for Sensitive Skin preps the beard and softens skin before shaving to reduce irritation, and like an invisible shield, helps defend the skin from the razor. Formulated with Oatmeal and Green Tea for the soothing, calming, moisturizing and antioxidant properties and features just a hint of the light, refreshing scent of lime and apple.

• 97% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso After Shave Balm, Refreshing and Toning, is an alcohol-free, non-greasy formula that provides immediate relief after shaving and completes the shaving ritual. Combining the hydrating properties of a balm with the calming and soothing benefits of a cream, the lightweight formula is enriched with Eucalyptus Oil to help purify the skin and reduce inflammation, and Menthol to revitalize, tone, cool and refresh.

• 87% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils or SLS

• Made in Italy

The original Proraso shaving classic, this refreshing and toning Shaving Soap is formulated for any beard on any man. This creamy soap produces a thick, elastic lather and is enriched with natural ingredients that make it particularly concentrated and rich. Made with a special "hot soap" process, it's left to mature in small batches for 3 days, producing an extremely thick and creamy soap that products a soft, rich lather. Eucalyptus Oil tones and purifies your facial hair and skin, Menthol helps refresh and revitalize, and Glycerin helps the blade glide smoothly and reduce razor burn and rashes.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Just because you travel doesn’t mean you should settle for less than a perfect shave. Take your daily Proraso grooming ritual wherever you go with this Travel Shave Kit, that includes all the essentials: Pre-Shave Cream, Refreshing and Toning Formula; Shaving Cream in a Tube, Refreshing and Toning Formula; After Shave Balm, Sensitive Skin Formula; and a travel-sized version of our classic boar bristle shaving brush (available only in the kit).

• Priority given to ingredients of natural origin

• Cruelty-free

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Dermatalogically Tested

• Made in Italy

Owing to its natural astringent properties, this 100% natural Potassium Alum stone is an ideal post-shave companion to reduce redness, soothe, tone and disinfect the skin, and work as a styptic to help stop the bleeding of small cuts or nicks. The hallmark of a professional shave.

• 100% natural

• Cruelty-free and no ingredients of animal origin

• Dermatalogically Tested

• Made in Italy

The recipe for Proraso's Refreshing Shave Foam, based on vegetable stearin, has been enriched with natural ingredients for a particularly rich lather that protects skin and enhances the razor's glide. Eucalyptus oil purifies and tones; Menthol refreshes and revitalizes; Glycerin increases razor glide and reduces redness.

• 92% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso Moisturizing and Nourishing Pre-Shave Cream softens the beard and prepares the skin before shaving to enhance the razor's glide, reduce irritation and create an additional layer of protection between the skin and the blade. Shea Butter keeps the skin soft and supple while Sandalwood Oil has a nourishing, calming and soothing effect. Features the warm, masculine scent of Sandalwood.

• 91% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

Proraso After Shave Balm for Sensitive Skin combines the soothing effects of a balm with the protective and moisturizing qualities of a cream, and provides immediate relief after shaving without alcohol, even for skin prone to irritation. The lightweight formula features Oatmeal and Green Tea to soothe and protect red. inflamed, or sensitive skin. Features a hint of the light, refreshing scent of lime and apple.

• 87% of ingredients of natural origin

• Cruelty-free and no ingredients of animal origin

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy

An innovative and convenient way to refresh and wear fragrance on the go. The single-use sachets are the ideal finishing touch, offering freshness anytime, anywhere. The masculine Wood and Spice fragrance features bold, velvety notes of violet leaves and spiced hints of cumin and saffron. Sophisticated cedarwood and guaiacum combine with soft amber notes and a gentle hint of vanilla.

• Box of 6 individually wrapped towelettes

• 96% of ingredients of natural origin

• Cruelty-free

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Dermatalogically Tested

• Made in Italy

The finishing touch to Proraso’s grooming ritual, this classic, masculine Wood and Spice fragrance has bold and velvety notes that go hand in hand with delicate violet leaves, and spiced hints of cumin and saffron. Sophisticated cedarwood and guaiacum blend with soft amber notes and a mild hint of vanilla. An intense and rewarding aromatic sensation that leaves you with the feeling of comfort and ease.

• 95% of ingredients of natural origin

• Cruelty-free

• No parabens, phthalates, silicones, mineral oils, artificial colors or SLS

• Made in Italy